Final Cut







Thursday, 30 September 2010

Textual Analysis "Wash My World"



Cinematography:
The first shot is an establishing shot in a low angle, setting the scene. A big city with lots of things going on like people moving and cars driving, what gives you the impression of freedom but stress at the same time. The following shot is a mid shot of lots of half dressed girls in green shorts and white tight t-shirts. The mid shot of the television which is showing a close up of a mans mouth talking, makes the audience feel, he is important and people listen to him.  That gives the impression that he the man, who mouth you only can see so far is something like a leader who is speaking to his executive power to make them do something. That is supported by the following quick mid shots that are showing either people in a city polluting the world by using cars, producing waste and not being caring about the environment, or the women walking around and setting a good example by using bikes, being healthy and trying to convince people being environmental. In between you always see close ups of the man’s hands or his mouth saying something what is followed again by long shots of the girls. The next shot is a shot of close up of the man’s face what brings the effect of finally being able to see the mysterious man, the artist Laurent Wolf. A further close up shows an exhaust polluting the air, what made clear now that the video is about how the people don’t care about polluting the world and making it dirty. Followed by a low angle shot showing the girls walking in a line together, makes them mighty and big, what has the effect that people listen to them and do what they want. That is underlined by a long shot a the end where the girls are walking and coming closer and closer to the camera, as well it has kind of a savior effect.
Sound:
The sound is all based on the song itself because there are no diegetic noises. It is obviously a music video that was made after the song it was produced so the images are going with the sound/song that is played. For example like the part when the singer in the song is singing “Wash My World” and the girls in the video are jumping around and are actually cleaning. As well as when the Artist is singing the lines “Wash My World” even though you know it is not him singing because it is a woman’s voice singing the song. That is probably made to show the audience that he is the artist and possibly even produced the voice singing.

Editing:
The video has been full of special effects and is basically living of that, because the story line is not necessarily what the audience would expect to see. It is mix of half dressed women and the environmental problems we have nowadays. However was there a lot of fast editing going on what kind of showed both perspectives in on shit because of the fade ins and outs plus the fast editing.
The videos name and the artist face were edited in the video what made sure that people know whom the song is by and how it is called.

Mise-en-scene:
The whole video is set in a really weird way, by putting sexy girls and wastage and pollution in one video. However have both criteria been represented very well, like for example the girls in green tight shorts, which is on the one hand side attractive but on the other hand is green a really environmental colour and stands for alternative powers and a green healthy world. The setting of the place where the video has been made was well done as well, because the city life was presented really realistically with all the people driving around, being in traffic jams - a big variation of different cars.  However was lots of the setting surreal like the cleaning with a fire truck in the jungle and using washing powder to clean it. People have been as well massively tolerant with the situation what made the video again surreal even of the appropriate setting of the actors and the city/location of filming. However what I really liked is that this video is the first house music video I have seen that is not only focused on half dressed women, lots of drugs and crazy laser shows!

Freddy

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